How To Stop Wasting Money on Facebook Ads

A practical online workshop showing you how to create Facebook Ads that reach the right people, get clicked on and don't waste your money.

Course Overview

We hate seeing small businesses wasting money on boosted Facebook posts which don’t do anything for them just because Facebook is telling them “You could reach X many people for £20”.

This 2.5 hour online Facebook (and Instagram) ads training will show you how NOT to waste your money, create ads that get clicks, and build audiences that want to work with you or buy your products.

The course starts with an hour of theory, and then we will talk you through structuring and creating a BASIC advertising campaign, step-by-step.

If you have any questions after completing the course, please ask them! We will add more videos and resources to the course page to answer your questions, and you’ll have access to all of these without paying a penny more.

Gain the knowledge, skills, and confidence to start running and managing effective Facebook (and Instagram) Ad campaigns for your business.

What’s different about this workshop?

This isn’t just a theory-based workshop that covers best practice, we’ll take you through the entire advert set up process so you can see it in action.

Not only will you have the knowledge you need, you’ll have the skills you need too.

We’ll cover:

  • Why you should pay for Facebook and Instagram advertising
  • Top tips for getting social media advertising right
  • Working out who you’re talking to and creating your audiences
  • What makes a successful social media ad and how to measure success
  • The types of advert available to you
  • Putting it all into practice with step-by-step advert creation
  • Q&A to answer any more advertising questions

This session is for you if…

  • You already have a basic understanding of social media and are actively using it for your business (we won’t be covering the foundations, like setting up your social media accounts or how to create images or videos)
  • You want to start social media advertising but have no idea where to start OR your current approach to social advertising feels like you’re just putting money behind boosted posts and hoping for the best, without any real plan
  • You aren’t confident using the Facebook (and Instagram) Ads dashboard, but want to be
  • You know social media advertising can be a powerful tool, but you aren’t sure how to make it work or to measure whether it’s working for you